Bin Hu

Professional Preparation

PhD - Business Administration
University of Michigan - 2011

BS - Mathematics
Peking University - 2005

Research Areas

Procurement and supply chain management, innovative operations

Publications

Frontiers in Operations: Battery as a Service: Flexible Electric Vehicle Battery Leasing 2024 - Journal Article

Optimizing Free-to-Play Multiplayer Games with Premium Subscription 2023 - Journal Article

Courteous or Crude? Managing User Conduct o Improve On-Demand Service Platform Performance 2023 - Journal Article

Courteous or Crude? Managing User Conduct to Improve On-Demand Service Platform Performance 2023 - Journal Article

Optimizing Free-to-Play Multiplayer Games with Premium Subscription 2022 - Journal Article

Managing Self-Replicating Innovative Goods 2022 - Journal Article

Surge Pricing and Two-Sided Temporal Responses in Ride Hailing 2022 - Journal Article

Procurement or Assembly Under Asymmetric Information: Theory and Evidence 2022 - Journal Article

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Awards

Meritorious Service Award - Manufacturing & Service Operations Management [2022]

Outstanding Senior Editor - Production and Operations Management [2018]

ProQuest Distinguished Dissertation Award - University of Michigan [2012]

Charles H. Gessner Fellowship - University of Michigan [2011]

Outstanding Freshman Scholarship - Peking University [2001]

Appointments

Professor, Operations Management
Naveen Jindal School of Management, University of Texas at Dallas [2023–Present]

Associate Professor, Operations Management
Naveen Jindal School of Management, University of Texas at Dallas [2018–2023]

Assistant Professor, Operations
Kenan-Flagler Business School, University of North Carolina at Chapel Hill [2011–2018]

Projects

Scope 3 Emission Disclosure in Supply Chains: Equity and Efficiency

Ruize Ma, Bin Hu, Yunke Mai

From Growth to Monetization: Managing Freemium Services

Yunke Mai, Bin Hu

Competitive Markovian Pricing

Haokun Du, Bin Hu, Elena Katok

User-Generated Content Platforms: Managing the Relationship Triangle

Ruize Ma, Yunke Mai, Bin Hu

Seeing Beauty in Ugly Produce: Do Ugly Produce Retailers Reduce Food Waste?

Zheng Han, Bin Hu, Milind Dawande

Additional Information

Editorial Services

Associate Editor, Management Science
Associate Editor, Naval Research Logistics
Senior Editor, Production and Operations Management

Doctoral Dissertation Committee

Parisa Shahsavand (expected 2025), Haokun Du (expected 2025, co-chair), Zihao Qu (2024), Lingling Shi (2023, co-advisor), Wen Zhang (2020), Yunke Mai (2019, co-advisor), Shichang Li (2019, outside chair), Mustafa Kabul (2017), Adem Orsdemir (2014, co-advisor), Gang Wang (2014)

Visiting Students

Bei Bian (2024), Yulin Hu (2023), Wenqian Zhang (2022), Ruize Ma (2022), Chuanya Jiao (2019), Zheng Han (2018)