Daniel Rajaratnam

Clinical Professor - Management
 
972-883-5028
SOM13318

Professional Preparation

PhD - Marketing
Texas A&M University - 1989
MBA - Marketing
Illinois State University - 1982
PGDPM
Xavier Labor Relations Institute - 1978
BS
Andhra University - 1975

Research Areas

  • Measuring Retail Performance in an Omnichannel World, forthcoming in the Journal of Marketing Channels, with M. Zuberi.
  • Nationalism and its impact on international marketing.
  • Mainstream marketing research and its contribution to business disciplines.

Awards

Sheth Foundation Best Paper Award - Journal of the Academy of Marketing Science [2014]
Outstanding Professor - American Marketing Association, Baylor Chapter [2001]
Outstanding Professor - American Marketing Association, Baylor Chapter [1998]
Hans B. Thoreli Best Paper Award - Journal of International Marketing [1996]
Best paper in Global Marketing Track - AMA Summer Educator's Conference [1994]
Outstanding Professor - Baylor Marketing Association [1991]
Doctoral Dissertation Award - Academy of Marketing Science & Alpha Kappa Psi Foundation [1990]
AMA Doctoral Consortium Fellow - [1987]

Activities

Professional Organizations
  • Academy of International Business
  • Academy of Marketing Science
  • American Marketing Association
  • Beta Gamma Sigma
  • Marketing Management Association